ArdorComm Media Bureau
September 2, 2026
Q: I want to know more about CampX and the products and services associated with your work.
A: So, CampX basically is an EdTech company. CampX stands for Campus Automation and Management Platforms. We work with higher education institutions and schools. It’s an A2A platform, admissions to alumni.
So, the problem CampX is trying to solve is, if you take any typical campus today, there are eight to nine different software applications which don’t talk to each other. So, this creates a redundancy. That’s why, if you look at any institution, they’re struggling to analyse their student data or take quick decisions.
So, CampX helps them in that direction. It’s an A to A platform, admissions to alumni. So, everything sits in one single database so that analysis becomes easier. And these days, all of us talk about AI, but AI is as good as the data you have in the first place.
So, if you put garbage in, it gives you garbage out.
CampX tries to solve that problem also in terms of maintaining a single database. And we have our own agent which sits on top of our ERP and is readily available for all stakeholders to quickly analyse and help them.
Q: When we are surrounded with so much technology and so many startups and established organisations as well, what should be the top three questions in mind before enrolling any EdTech in their organisation?
A: So, fundamentally, these institutions are slightly different than corporates. The corporate linear structure is not applicable in institutions.
So, first thing, they should understand the education ecosystem. They should be design-friendly so that all the stakeholders can be— they may not have a lot of training sessions to use certain products in the institutions.
Second, customisability and serviceability is a key factor in educational institutions. So, these products or whatever tools that you’re using should be tailor-made for this institution because even though they follow similar norms, each institution has their own DNA.
Now, every institution operates on their own goals. So, you need a customisable tool that can help them cater to their needs.
Q: In this segment, most of the ERPs are trying to portray themselves as a multidimensional or multitasking tool at one go. How do you keep yourself different from your USPs?
A: There are a lot of tools in the market. In fact, there are tons of ERPs that are actually thriving in the market, but none of them are built for this generation. There is at least a generation old. That’s one of the primary aspects.
Generally, what happens in the market is people try to adopt a general-purpose ERP to education.
But CampX is built inside out. So, it is built within a university, and we studied the universities. There’s nothing new that we invented in building CampX. We meticulously studied how universities and colleges function and gave a digital ecosystem around it.
So, that’s one of the main USPs. It’s not just the product, the approach towards solutioning.
In fact, our go-to-live strategy is eight weeks. I don’t think any other company can implement an ERP in eight weeks, but that’s our minimum timeline. We can onboard an institution in eight weeks.
Q: After onboarding an institution within eight weeks, do you also have a training session, or is it a rigorous training session, or is it a user-friendly platform?
A: See, nobody taught us how to use WhatsApp or Instagram, for that matter.
Technology products should be intuitive enough for people to understand. You don’t have to go through multiple training sessions just to use a simple tool. So, that’s a fundamental design principle CampX follows.
Most of the products, I don’t say 100% of the product, but 95% of the product can be—it’s easy to understand. Just use, just look at the application and find out what the screen is all about.
So, that’s why design plays a vital role in this, and CampX follows certain good design principles to make sure people understand these things easily.
Q: Since you are visiting geographies, how do you think or which geography is better adaptive to technology in terms of ease of spending the money and in terms of the habit of adopting technology?
A: Again, we take it in a different way. That’s a given problem for us right now. Every market has its own pros and cons. I cannot tell you specifically which market is spending, because when you work with education, you should also be okay to serve them in different areas because everybody’s needs are also different.
Right now, the good part is AI is welcomed in all the institutions. Even though I think people slightly thought that this is going to replace jobs, now people are welcoming it. That’s a very good positive sign for us, and people are looking at transformation.
Now, people are looking at digital transformation. That is welcoming in all the areas, from Bangalore, Hyderabad, even Odisha, Bihar, North India. We have a good client base in Uttarakhand also. So, that’s welcoming across the country. That’s good to be in this space.
Q: Digital Bharat Education Conclave is positioning itself as a national event where we have people from around the country. This event includes people from KG to PG, including skills, corporate and government. How do such forums help the community at large?
A: Definitely, this brings common minds together. People can get to exchange thought processes and ideas together.
In fact, for our roundtable today, there’s a lot that we learned that can be incorporated into our product. So, people have some solutions where other people can learn from their experiences.
So, experience is the best feature sometimes. And also, exposure. People get exposed to a lot of things when they come to events like this.
Certain things which cost them a lot to try out can be just heard from another person who can share their experiences. So, I think Digital Bharat initiatives like this are really needed.
It is helping the education community to actually collaborate much better.
Q: At last, any takeaways overall from today’s event?
A: It’s a wonderful event. In fact, we had to meet a lot of people. It’s a great event. Keep doing this. Keep organising events like this. That’s the only suggestion I have for you.