Lovely Professional University
Mr. Aman Mittal
Additional Director, Lovely Professional University (LPU), Punjab (India)
Lead Strategist at LPU with rich experience in the area of Growth Marketing, Internationalization, & IT Deployment
Additional Director at the largest university of India LPU, Aman Mittal is a young and dynamic force of LPU management. An engineer and an MBA graduate from the University of Southampton, The UK he owns a unique force of managing things with latest tech tracks. Leading different teams passionately, he is instrumental in driving university’s Internalization Strategy, University’s Overall Growth & Marketing strategy and Harnessing Information Technology for University Governance,
He has led LPU’s growth and marketing endeavor, both nationally and internationally. We will not be wrong in saying that he is one of the most dynamic persons in the education sector with a vast understanding of growth hack and internationalization.
As a senior member of executive-management team for the University, he has provided consultancy to get LPU transformed under complete corporate culture as a well-integrated and accolades -winning model.
Internationalization: Under his planning and consultancy, LPU today can safely be regarded as “university with the most diverse student community in India”. With 3500+ international students from 50 countries, LPU is a true reflection of a conglomerate of different cultures and a truly global environment. University forged partnerships and tie-ups, in academic and non- academic areas, with 200+ foreign universities and institutes across the globe including in the USA, UK, Australia, Canada, Singapore, Brazil, New Zealand, Switzerland, China, Spain, Mongolia, Vietnam, and Nepal under his leadership.
Marketing & Growth: Today LPU enjoys one of the strongest brand recalls among the Indian universities and he has been the one instrumental in conceptualizing and leading the brand campaign of the university. His forward-thinking has made LPU one of the first Indian universities to adopt a very corporate communication strategy involving Digital Marketing, Traditional marketing and PR. He is a growth-oriented professional who has led the expansion plan of the University by delivering bold marketing, communications and brand- development programs.
IT Consultancy: Has been instrumental in making LPU among the very few universities in India to be a paperless university. Has led the IT team of the university to form India’s first most comprehensive university-wide ERP system that has been designed keeping global practices in mind. In addition, has also planned and executed to make 600 acres campus of LPU safe & secure using the latest CCTV and access control technology. Under his leadership university has won various awards for technology deployment including an accolade for the deployment of one of Asia’s largest Wi-Fi networks.