IMS-Ghaziabad (University Courses Campus)
Prof.(Dr.) Ajay Kumar is having more than 32 years experience in the field of management research, teaching, training, consultancy and academic administration. He was Research Fellow of UGC and was also recognised as Associate Professor By GGS Indraprastha University in 2001.
He has imparted MDPs for the companies like BEL, IOC, Motherson Sumi, Public Sector Banks among others. He has also written books on Brand Management and Consumer Behaviour.
Dr. Ajay has also completed successfully many consultancy for the pharmaceutical companies for their launch of products in Bihar, Nepal and NE states. He has organised more than 30 seminars and conferences on diverse issues of Management practices. He as attended more than 100 international conferences, symposiums and seminars organised by IIMs, MDI, CII, PHDCCI, FICCI and others.
Dr. Ajay is a practitioner of relationship marketing. He aims at working with companies for the mutually beneficial relationship leading to rural economic growth. Specialties: Branding and Identity