Ashwini Vaishnaw Pushes for Indigenous Film Equipment, Model Cinema Rules

Union Information and Broadcasting Minister Ashwini Vaishnaw on Tuesday emphasized the importance of manufacturing advanced film equipment such as professional-grade cameras in India under the ‘Make in India’ programme. Speaking at the National Film Awards ceremony, he highlighted the government’s commitment to boosting local production capabilities in the entertainment sector.

Vaishnaw also revealed that the Centre is preparing Model State Cinema Regulation Rules aimed at harmonising permissions and approvals across states to make film production processes more seamless.

The minister stressed the need to build a live concert economy, supported by clear policies, simplified permissions, and uniform guidelines, noting that such steps could significantly expand India’s creative industries.

He reiterated Prime Minister Narendra Modi’s vision of positioning India as a global content hub. To further this goal, Vaishnaw said the country’s first International Institute of Cinema and Technology (IICT) has already started operations at the NFDC campus in Mumbai. The institute is offering 17 specialised courses in partnership with global technology giants such as Meta, NVIDIA, Microsoft, and Google.

Highlighting global outreach, he mentioned that Indian creators are finding new opportunities abroad through the government-backed Waves Bazaar, which has been showcased in countries including Australia, South Korea, and Canada.

Source: PTI