“SAT exam is taken by students across the world we cater to more than 7 million students every year through this particular exam,” says Meenakshi Kachroo Chatta, Senior Director, South and Central Asia, The College Board in an interview with Chandan Anand, Founding Editor, ArdorComm Media Group at the ‘ArdorComm New Normal – Education Leadership Summit & Awards 2022’ #ELSAGujarat #ELSAAhmedabad
Would you like to highlight a bit more about the services which the organization is having in The College Board?
Sure, so College Board is a hundred-year-old organization we started in 1900 and we are headquartered in the US, New York and outside the US, India is the only office that we have. So, College Board is the owner and the makers of the SAT or as we call it in India the SAT exam and the advanced placement program.
What has been the USP of the services or the product which you have and do you cater to the school as well as higher education both?
Yeah, College Board like I told you is the maker of the SAT exam. SAT exam is taken by students across the world we cater to more than 7 million students every year through this particular exam. SAT is given in grade 11 or 12 by students and this is taken so that they can have a smooth transition to higher ed universities and SAT store is also now acceptable by the Indian University so 54 Indian universities are giving admissions to students based on the SAT score so one SAT test and students can go and get enrolled in either any other universities abroad or in India.
What are the criteria of any of the institution when they enrol with any of the technology partners like you?
So, we have something called as the attending institution or the AI code. It’s a six-digit code that the schools or the universities need to have so this is free of charge we invite schools and universities to partner with us so that the students can benefit. There’s this very small form that the schools need to fill up once they do it ETSR partner they do the due diligence and they see whether a school is fit for level 1 or level 2 code. In case they are fit for level 2 code the schools can not only conduct the PSAT exam but also become a digital SAT test centre, they can also become an AP test centre.
How many schools or higher educations are as in your partner list or you are catering to overall in the India market?
So, in India we are working with more than 500 schools who are direct partners with college board and we are working with 54 universities like I said they’re accepting the SAT scores.
I want to understand that you have been a part of this event we are seeing the conferences going on we have an exhibition area where the many companies are displaying their products and services, what is an outcome which you think such events and forums should give and what is the learning from such events?
Yeah, the event is good we met few school partners and we hope to meet more university partners tomorrow. So, the school groups like Kalorex group or DPS are already our existing partners and it’s great to meet them out here as well in person and similarly other prospective partners that we have.
Any message would you like to give to ArdorComm Media Group?
This is all good and we hope to be with you next year as well thank you.