PickMyWork, an Indian digital distribution network that assists digital companies in acquiring end customers (both individuals and businesses), has announced plans to expand its agent network by tenfold and empower over one lakh agents.
Currently, the network contains 10,000 gig workers and merchants. PickMyWork can leverage this network to help consumer tech companies connect with end users and retailers. PickMyWork co-founder and CSO Kajal Malik said, “We aim at supporting consumer tech companies while also creating income opportunities in tier 2 and tier 3 cities.”
PickMyWork is attempting to re-establish earning prospects for workers in tier 1 and tier 2 cities, particularly those who were rendered jobless as a result of the pandemic, so that they can gradually re-establish their life in the comfort of their homes. Many jobless / gig workers have gained hope as a result of this campaign.
The existing 35-strong workforce at the Gurugram-based firm will shortly grow. The firm is looking for talent in a variety of areas, including technology, business development, marketing, and alliances and partnerships.
According to Malik, the platform has “seen overwhelming results” in “trying to develop a holistic model for all” and is now ready to “seek to grow 10x.” The pay-per-task startup is trying to expand its in-house workforce, which will result in additional permanent positions being created. This is also consistent with PickMyWork’s financial goals.
Many consumer technology businesses in tier 2 and tier 3 cities that were having trouble breaking into the market are now partnering with PickMyWork for a higher return on investment and faster results. Clients include Meesho, Freecharge, AU Small Finance Bank, and other B2B behemoths.