According to a recent report by consultancy firm PwC titled “Global Entertainment & Media Outlook 2023-2027,” India’s media and entertainment industry is expected to reach a valuation of $73.6 billion by 2027, with a compound annual growth rate (CAGR) of

The Indian government has recently introduced a Goods and Services Tax (GST) of 28% on online gaming activities in the country, sparking widespread debate and controversy within the gaming community and industry. Online gaming has experienced a surge in popularity,

In a bold move to rival Elon Musk’s Twitter, Meta’s Instagram has introduced Threads, a text-based conversation application that is now available in approximately 100 countries. Previously undergoing closed beta testing, the app can be downloaded from Apple’s App Store

Sylvester daCunha, the visionary behind the iconic Amul Girl campaign, has passed away. DaCunha, along with his art director Eustace Fernandes, created the famous campaign in 1966 when he was the Managing Director of advertising agency ASP. He transformed the

Anurag Thakur, the Union Minister of Information and Broadcasting, highlighted the role of Over-The-Top (OTT) platforms in breaking geographical barriers. He noted that OTT platforms, which gained significant popularity during the COVID-19 pandemic, have eliminated boundaries and allowed content from

Spotify, the music streaming giant, has been fined 58 million kronor ($5.4 million) by the Swedish Authority for Privacy Protection for failing to sufficiently inform users about the utilization of their collected data. In response, Spotify has announced its intention

Disney+ Hotstar and Viacom18 are adopting a new strategy by offering popular cricket tournaments, such as the Asia Cup and the ICC Men’s Cricket World Cup, for free to mobile users in India. However, experts in the media and entertainment

According to a statement by Viacom18, the Indian Premier League (IPL) 2023 final match between Chennai Super Kings (CSK) and Gujarat Titans broke records by becoming the most-watched digital event globally on JioCinema, with 12 Crore unique viewers. Viacom18 revealed

JioCinema, a streaming platform owned by Viacom18, and NBCUniversal (NBCU) on Monday jointly announced a multi-year agreement to distribute a number of NBCU TV series and films in India. A month ago, JioCinema announced that starting in May, it would