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Vodafone Idea Launches Vi Movies and TV App for Comprehensive Entertainment

Leave a Comment / / Media Entertainment & Art Community

Vodafone Idea has unveiled a new all-in-one entertainment app, catering to the telco’s subscribers with a plethora of over-the-top (OTT) content and live TV. The app boasts access to more than 13 OTT platforms and over 400 live TV channels, complemented by complimentary access to various content libraries. Priced at Rs 202 for prepaid users and Rs 199 for postpaid users, the subscription to the app aims to streamline the viewing experience by offering one subscription for multiple platforms. Dubbed as Vi Movies and TV, the app provides access to leading OTT platforms like Disney+ Hotstar, SonyLiv, Manorama Max, NammaFlix, Klikk, Chaupal, and Playflix, among others. Additionally, users can enjoy access to TV channels such as Discovery, Aaj Tak, Republic Bharat, ABP, and India Today, along with complimentary content libraries from Shemaroo and Hungama. Accessible across smartphones, smart TVs, and the web, the app enables users to simultaneously stream two content feeds on all OTT platforms. Avneesh Khosla, Chief Marketing Officer at Vi, highlighted the significance of the app in today’s content landscape, stating, “India is watching content like never before – multiple formats, multiple subscriptions, and multiplying hours on the screen every day. However, this unlimited choice also brings fatigue and complexity. We take immense pride in announcing Vi Movies & TV – one app, one subscription with the best of OTTs and TV content. We are committed to providing an entertaining experience to our consumers by empowering them to access entertainment in a simple, affordable, and accessible way. We will soon add new partners and more curated options for ease of choice for our viewer.” With its comprehensive offering and user-friendly interface, Vi Movies and TV app aims to redefine the entertainment experience for its subscribers, providing them with a seamless and engaging platform to enjoy their favorite content.

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Zee Entertainment Launches 18 South Asian Channels on YouTube TV for Diverse US Audience

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Zee Entertainment has made a significant move in the digital space by launching 18 South Asian channels on YouTube TV, catering to the diverse audience in the United States. This collaboration aims to meet the evolving content preferences of the expanding South Asian population in the US. The ‘Zee Family’ package offers a selection of 18 premium channels on the YouTube TV platform, dedicated to captivating the diverse and vibrant South Asian community across the United States. This partnership between Asia TV USA and YouTube TV marks a milestone in catering to the diverse needs of the South Asian population in the USA, particularly regional language speakers such as Telugu, Tamil, Kannada, Marathi, etc. The lineup includes flagship channels like Zee TV along with 17 additional ZEE channels, covering a variety of languages such as Zee Cinema, &TV, Zee Bangla, Zee Tamil, Zee Telugu, Zee Kannada, Zee Keralam, Zee Marathi, Zee Punjabi, Zee World, and others. Punit Misra, president of content and international markets at Zee Entertainment Enterprises, highlights the significance of the U.S. market within ZEE’s global strategy. He emphasizes the commitment to fulfilling the evolving content preferences of the expanding demographic in the US, providing viewers with a vast repertoire of rich, multi-lingual content from India. Ashok Namboodiri, CBO for International Business at Zee Entertainment Enterprises, underscores the importance of the partnership with YouTube TV in realizing growth objectives in the U.S. market. The collaboration ensures the provision of a diverse range of entertainment options specifically curated for the South Asian audiences subscribing to YouTube TV. Overall, the launch of these 18 South Asian channels on YouTube TV signifies a strategic move by Zee Entertainment to cater to the diverse cultural and linguistic preferences of the South Asian diaspora in the United States, enriching the viewing experience for consumers nationwide.

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Imtiaz Mirza, Sales Manager, Yes Marketing, Gujarat (Distributor- Canon) gave a sneakpeak of the upcoming gadgets from Canon

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“Technology is constantly changing, so maybe new software will be introduced from Canon,” said Imtiaz Mirza, Sales Manager, Yes Marketing, Gujarat (Distributor- Canon) at the ArdorComm Media Group hosted ‘New Normal – Education Leadership Summit & Awards 2024’ on 10th February 2024 at Crowne Plaza Ahmedabad City Centre, Ahmedabad, Gujarat. Give us a little idea about the product present here from Canon? Thank you very much for organizing this beautiful event, and we are here for the education leadership summit at Crowne Plaza Ahmedabad. Our storage here includes a hello get it for that Canon. We are the main distributor for Canon, and I am from Yes Marketing. I am the sales manager for the Gujarat state. For this educational site, we have very good products from Canon, such as multifunctional products that are suitable for the education sector. These products are very good for the retrieval of organization and for collecting data for student enrollment. Whatever documents are there, you can easily scan and store them. It will also help to edit and stand documents. Thank you very much, and it’s a very beautiful event. How does technology play a crucial role in the education sector? Our hardware product, like Canon multifunctional, is required for every educational sector, such as schools, universities, and any common areas. It is useful for making copies, scanning to email, and scanning to store data. With the new technology, everything is going digital, so whatever hard copy you have, you can scan and store it in digital format. You can store it in the cloud, email, or USB to reduce the need for hard copies. This is the basic idea of this new technology, keeping documents in digital format. Is Canon planning to introduce more software or tools and gadgets in the upcoming years for the education sector? Technology is constantly changing, so maybe new software will be introduced from Canon. But currently, it is already available, and you can check our products to know all the features. We, at Canon, are very advanced and have advanced models in different colors and black and white. Ardorcomm Media is celebrating its second anniversary. Any message you wish to share with us? So, you have put up many kiosks and it is really great. Like this kind of event will give you a complete idea about digital interaction with clients and will give you complete knowledge about your marketing.

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PwC plans to hire 10,000 more people in India in the next four years

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PwC has announced plans to grow its team over the next five years or less in honour of the 150th anniversary of the company in India. With an emphasis on diversity, skill development, and equal growth opportunities, the company keeps working to ensure that its employees have a challenging and all-encompassing work environment. In less than five years, the company wants to hire 10,000 individuals throughout its network of companies as part of its growth plans. Emerging technologies, including cloud, digital, analytics, and cyber technologies, will be given priority in the hiring process. According to Sanjeev Krishnan, chairman of PwC India, the company has learned a lot over the past 150 years and has “taken those learnings to become stronger, more focused and better positioned to deliver on our purpose of solving important problems and building a strong culture of respect, inclusion and transparency.” PwC India has offices all over the country today and provides a variety of professional services to its clients. After reporting a 22% YoY increase in revenue in the previous fiscal year, it has been investing in technology and management consulting, risk, and deals, as well as making organic acquisitions to scale up and enhance current problem-solving skills. In an effort to increase its reach and access the talent pool in India, it has built three new offices this year. With our new strategy in place, we are still steadfastly committed to doing our part to help India achieve its goal of being a $5 trillion economy, according to Krishnan. “We look forward to collaborating with our clients, our people and the larger stakeholder ecosystem to create the virtuous cycle between earning trust and delivering sustained outcomes necessary for our country to emerge as a global leader,” he continued.

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